From memoir to microcopy
Stories come in many shapes and sizes: helper text, sign-up pages, prose poems, essays, memoir. After earning an MFA in creative writing, I switched my focus from essays and book publishing to the digital screens we read on every day. Now, I’m the UX writer for Dropbox Paper Growth.
I write with details like voice and tone and grammar in mind, but I’m not just a word nerd. When you’re creating meaning, context is as important as granular details, and I tend to zoom out to consider what people see, first, during, and at the end of their user journey. Testing, user research, and product analytics also guide my writing process.
In my previous career as a book editor, being a big picture thinker served me well. This is where I honed my instincts to think holistically about products, focus on the needs and motivations of a target audience, and conduct competitive research.
Conversation and copy
I work in an open office. While passing my desk, you may see me muttering quietly to myself at my laptop. Sure, I get the occasional confused look, but I don’t mind. My muttering habit helps me write in a conversational style. The way written language tastes in your mouth tells you how easy it will be for someone to absorb and remember.
Reading aloud while editing is one of my favorite shortcuts to cleaner, jargon-free copy. This is also why I love workshopping my writing and getting verbal feedback as I talk through explorations with designers, product managers, and other UX writers.
I studied design thinking and education at Stanford University and creative writing at the University of Iowa. With a degree in education technology, I draw on concepts like progressive disclosure, chunking content, and building on prior knowledge to write better product copy.